Telegram launches advertising platform to generate channel revenue
Key Takeaways
- Telegram will introduce an advertising platform built on the TON blockchain, which will allow channel owners to monetize their content with a 50% revenue share.
- The advertising platform uses the TON blockchain for all transactions, paying in Toncoin.
- The launch of this advertising system had a significant impact on the TON blockchain, with the value of Toncoin rising by 19.4% in 24 hours.
Telegram, a globally recognized messaging app, is set to revolutionize its platform by introducing: This is an advertising system built on the TON (Open Network) blockchain.
Pavel Durov, founder and CEO of Telegram, said channel owners in more than 100 countries Opportunity to monetize your content From March.
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Despite Telegram’s extensive reach, with over 1 trillion views per month across broadcast channels, only a small portion of these views are monetized through Telegram advertising.
Through the new platform, users can 50% share of advertising revenue Created from a channel.
This initiative We utilize the TON blockchain only for transactions. It is a unique integration of blockchain technology into social media monetization.
Durov said: Advertising revenue is distributed in Toncoin, TON is the native cryptocurrency. Creators can do any of the following: withdraw income or reinvest Strengthen and promote your channel.
The introduction of this advertising platform has already had a noticeable impact on the TON blockchain, with Toncoin experiencing a 19.4% price surge in less than 24 hours, reaching $2.59 at the time of this writing. TON’s market capitalization is $8.9 billion, ranking 17th.
This new advertising platform represents a further step forward in monetizing digital content while fostering closer relationships between creators and the blockchain ecosystem.
This collaboration was previously marked by Telegram’s cryptocurrency wallet built on the TON blockchain.
With a master’s degree in Economics, Politics, and Culture in East Asia, Aaron wrote a scientific thesis comparing the differences between Western capitalism in the United States and forms of collective capitalism in Japan from 1945 to 2020.
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