OKEx has announced seven campaigns and a $1 million giveaway to celebrate the Litecoin halving.

China-based exchange OKEx has finally shared more details in its original cryptic tweet in which it said it would lift the veil and ‘bring light to the darkness.’ The company announced on Twitter that it has special plans as Litecoin’s second halving event approaches.

To celebrate, we’re launching seven campaigns, including a $1 million giveaway. Stay tuned for more details.

The first campaign is currently live and will run from June 5th to 11th. Users will now have the opportunity to win a share of €65,000 during this period by depositing and trading coins on OKEx’s C2C Litecoin marketplace. The move appears to be a strategy to attract new users from outside China and increase trading volume on its order book, which already trades a healthy $60 million daily volume, according to its own published data.

During the promotion period >A 2LTC net deposit will receive ~EUR2.6 worth of tokens from a bonus pool worth EUR 26,000. Users trading accumulated amounts >In the C2C market, 0.5 LTC can receive a random amount of bonus between 1 and 100 USDT worth of tokens. The more you trade, the more bonuses you will receive. The total bonus is 39,000 euros.

OKEx has been expanding rapidly in recent years, expanding its operations beyond mainland China into other regions and trading pairs. There are no further hints about the six other campaigns the company has planned, but each will likely offer a chance to win more of the $1 million total it has pledged to donate for participation.

A previous tweet suggested that Lightning Network integration is possible on the platform, but it is not yet known whether this is purely a marketing ploy or a serious intention.