Ethereum

Avalanche Hoops Games ‘Rumble Kong League’ closes Gatorade deal

The Rumble Kong League is starting soon. NFTA basketball game based on avalanche Blockchain announced Monday a collaboration with leading sports drink brand Gatorade.

The deal makes Gatorade the official sports drink partner of the Rumble Kong League brand and will be represented through a variety of in-game integrations in the upcoming title. Gatorade parent company PepsiCo has confirmed collaboration with: decryptionGG and the official Gatorade brand account on Twitter also retweeted the announcement.

Gatorade’s integration begins with the addition of the “G-Machine,” a vending machine that allows players to unlock digital collectibles, including wearable items, using G-Coins earned by completing quests. that much G-Machine Experience You can find it now on the project’s website ahead of the game’s planned release on iOS and Android this summer.

Players can wear the item while playing basketball in “Compete to Earn” games, as well as while exploring the open city outside of the game. The digital collectible set includes Gatorade branded gear from the Vintage, Hydroslam and G-Gear collections.

“We’re excited to partner with Gatorade to deliver fun and innovative experiences to the global gaming community,” Rumble Kong League CEO Nick Vale said in a press release. “We are pushing the boundaries of mobile gaming while providing a glimpse into the future of fan engagement where the lines between the physical and digital worlds are blurring.”

The Rumble Kong League has received backing from NBA stars such as Paul George and Steph Curry through the Penny Jar Capital venture capital firm. Curry has previously worked on other NFT projects, including: Boring Monkey Yacht Club and LinkDAOAnd was the spokesperson In the case of cryptocurrency exchange FTX Just before collapse.

The project originally launched NFTs on the Ethereum mainnet, including profile pictures and digital sneakers, but announced its launch last year. Turn into an avalanche It is an “extended solution” for faster and cheaper transactions. According to the tweet, Rumble Kong League plans to allow holders to migrate their NFTs to Avalanche.

Edited by Ryan Ozawa.

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