Blockchain

Kraken unveils ‘Kraken Institutional’ to strengthen cryptocurrency services

Kraken launched Kraken Institutional, which integrates several core services to provide a customized, comprehensive crypto solution for institutions and high-net-worth individuals.

Kraken, a cryptocurrency exchange known for its security and reliability, announced the establishment of Kraken Institutional. This new brand unifies Kraken’s suite of products and services to specifically meet the needs of institutional clients, including asset managers, hedge funds and high-net-worth individuals.

Kraken Institutional aims to serve as a one-stop shop, providing scalable and easily integrated solutions for institutions looking to explore the cryptocurrency asset class. Integrations include popular Kraken services including spot trading, over-the-counter (OTC) trading, and staking, all backed by top-level cybersecurity measures and an award-winning account management team.

Kraken CEO David Ripley emphasized the company’s commitment to providing high-quality products and a customer-first experience. “We have been a leading cryptocurrency exchange for over a decade, and with Kraken Institutional, we will bring the same deep expertise and cutting-edge technology to drive institutional trading excellence,” Ripley said.

Kraken’s new Global Head of Institutions is Tim Ogilvie. He joins the company through its acquisition of Staked, the leading non-custodial staking platform for institutions. Ogilvie will work with a team of experienced engineers, product experts and traders to ensure Kraken Institutional meets the high quality standards customers expect.

“Institutional adoption of cryptocurrencies is growing rapidly,” Ogilvie said. “With the launch of Kraken Institutional, we are poised to grow with this customer segment. Our recent ETF approvals have further expanded institutional demand, and Kraken is consolidating our products and services to meet these evolving needs.”

Kraken’s commitment to providing an enhanced trading experience for institutional clients is evident in its moves to streamline operations and services. Its reputation as a liquid market and its ability to trade at high speeds make it an ideal partner for institutions that prioritize speed and accuracy.

The launch of Kraken Institutional is a strategic move to keep pace with the growing institutional interest in the cryptocurrency market. This highlights the exchange’s responsiveness to the unique needs of its customer base and readiness to evolve with the market’s growth.

Kraken is one of the world’s most established and secure digital asset exchanges with a mission to empower people with innovative ways to trade. Global trading coverage gives Kraken customers access to over 200 digital assets and a variety of fiat currencies. The exchange has pioneered several industry firsts and is committed to conducting regular proof of reserves to ensure transparency and reliability.

Kraken’s proactive approach to catering to institutional clients through Kraken Institutional reflects the evolving cryptocurrency trading landscape. As the market matures, Kraken continues to adapt, providing customized services to meet the sophisticated needs of institutional investors.

Image source: Shutterstock

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