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You can’t hide from holiday returns and overstock.

The holiday rush doesn’t end at checkout. In fact, this is just the beginning as retailers and brands prepare for the wave of returns and excess inventory that comes with peak sales. With post-holiday returns expected to reach an estimated $170 billion, the ability to efficiently resell merchandise that can’t be put back on shelves will determine who saves the season and who gets buried in idle inventory.

New reality? Return rates have more than doubled since 2019, with shoppers overwhelmingly planning to buy online this season, driving return rates to more than 20%. And with more than half of Americans expecting price increases to impact their holiday budgets, unsold merchandise could also be a challenge for all retailers this season.

Why Retailers Need a Strategic B2B Holiday Returns Resale Solution

In today’s market, relying on manual liquidation methods or a small number of buyers is not enough. The B2B resale market is expected to grow 15-20% globally over the next five years, with business buyers actively seeking inventory across all categories and conditions. Platforms like B-Stock offer a multi-channel approach that scales to handle post-holiday surges, allowing retailers to move inventory quickly, drive recovery, and maintain control over brand and pricing.

Our annual Holiday Playbook provides data, exclusive insights, along with best practices for handling post-holiday returns and excess inventory. Highlights from this year’s playbook include:

Top selling resale categories since the holidays

  • Inventory Listing Best Practices
  • How to group lots for higher recovery rates
  • How brands maintain strict brand and channel control

Want more strategies to get ahead this holiday?

Managing returns and excess inventory shouldn’t mean losing margins or getting mired in manual processes. Our Holiday Playbook features data and exclusive insights along with best practices for keeping inventory moving, strengthening customer loyalty, and recovering lost value!

Are you ready for a smoother post-holiday season? Download the full Holiday Playbook now and learn how leading retailers and brands thrive amid holiday returns and overstock.

Download Playbook

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